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When a Video is not a Video...But Better

When should you animate a video?

John Heppenstall Posted by John Heppenstall on Mar 6, 2017 6:00:00 AM

Depending on the application, using animation for an entire video may be just the approach to take with your association audience.

Here are just 3 reasons why you should consider animation;

The Abstract becomes Clear.

If you are dealing with an abstract topic, animation is generally a better vehicle for delivery.  You can easily show "big picture" concepts using animation.

Cost and Time

With animation, you don't have to worry about traveling to a location to shoot, or to hire actors and actresses.  Animation is built using computer software which makes  its easy to schedule and complete.  

Who Doesn't Like Toons?

We have all grown up with cartoons as part of our childhood.  Seeing animated characters brings a smile to our face and entertains us with a comfortable reminder of being a kid.

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Check out this example of a complex service offering made easy to understand using animation

Association TV will help you to create strategy on how video can be used to help you to reach your association goals.  Part of the strategy is to know how to build the video to ensure the message is accurately portrayed.

Why not sign up for a FREE webinar on March 15 that will show you how to leverage video to reach your association goals.  Click on the button below to get more information

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Topics: Insider

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