Don't Be Fooled By Facebook's Latest Privacy Announcement

This week, social media giant Facebook announced there is a better, more private network on the...

Your Success Will Be Based on Young Member Recruitment

Boomers are leaving the workforce an average of 1 every 8 seconds. That means they are leaving your...

Will Your Members Cut You or Keep You in the Next Downturn...

We all know what happens in an economic downturn. People lose jobs, and those with jobs are likely...

Why You Can't Compete Against Social AI

You've just posted another video on Facebook and YouTube.  You're hoping this is the one that your...

Facebook. Let's Be Concerned...

It's becoming more and more evident that the social media giant's end game as a data collector  and...

The 7 Stages of Social Media

If you are like many associations, you are somewhere in the 7 stages between love and grief with...

You Should Be Saving 20% to 120% On Your Videos

When most people hear about savings of 50% or more, they think it's either Black Friday or a loss...

Member Micro Learning Perfect for Video

As time becomes more scarce for your members,  their learning needs to be done in a shorter time...

Social Media - Not the Place to Post Your Content in 2019

If you want to make a content splash in 2019 - you want to use an eyedropper for your social media...

Posting Quality - Yes It Matters

Like the old saying goes... you only get one chance to make a great first impression.  Every post...