Industry Insights

Gaining An Edge In The World Of Virtual Events

If “pivot” was one of the most used words of 2020, what do you think was the most commonly asked...

2D vs 3D: Choosing the Right Animation Style For Your Video

Studies have shown that people prefer to be marketed to using video content. In fact, 72% of...

Sharing is Caring: Delivering Value to Your Members, On-Demand

We’ve talked a lot about creating content offerings in digital formats to meet the demand of an...

The Future of Events: 5 Lessons From 5 Associations

The past year has been one of consistent change for every industry. Everyone pivoted to...

Setting The Tone: The Impact of Music Choice in Video Development

Why do people love to meticulously create curated playlists for events, for their day or for a...

Conference Media: From Cost Center to Profit Center

We all know that video and multimedia production can be expensive. From hiring a videographer...

Atomization: Breaking It Down.

More than any other group, associations have captured audiences with specific needs and access to a...

Don't Work Harder; Work Smarter. Stay Organized!

Hopefully, I’m not just speaking for myself when I say, a large portion of our lives is spent...

Pace Yourself! The importance of timing in good storytelling.

Pacing is more than just the speed of the cuts between clips. It’s a mixture of many things; flow,...

Membership; What's In It For Me?

Hi! Friendly millennial here again, this time with a question that you should be able to answer -...